Ahead of the Curve: Preparing for Crisis with Strategic Risk Mitigation
Strategic decision-making in anticipation of crises requires a forward-thinking mindset. It involves acknowledging risks and adopting a proactive stance to identify, assess, and mitigate them before they escalate into crises. This approach is about more than predicting every possible event but preparing the organisation to respond effectively to potential challenges. Communication and Preparedness Culture Foster […]
Managing reputational risk during a crisis
In a crisis, communication can make or break an organisation’s reputation. Crisis managers need a well-planned communications strategy to ensure informed decisions and positive outcomes. Historically, crisis communication was seen as merely a tool for damage control during crises. Contemporary crisis communication is a multifaceted process that uses various communication mediums to tackle different activities. […]
From Crisis to Comeback: The KFC Chicken Shortage Recovery
In 2018, KFC delivered a crisis comeback in the face of a chicken shortage that disappointed and frustrated many customers. May seem like a minor issue, but it was a significant setback for a fast-food chain that relies heavily on a single product. The situation quickly became a public relations nightmare, but KFC turned things […]